POP Marketing Blog and News
A Small Business Marketing Mistake Can Be Scary… Seeing as how we’re in spooky season, this month POP is doing something a little different with our blog. What follows are three cautionary tales of a scary small business marketing mistake. Marketing is tough work, particularly when
Blogging well takes time. Professional blogs take money. Is it worth it? You may have found yourself asking if blogging helps your
What is POP’s 2QC Marketing Formula? When I first starting writing for people, I asked my friends and customers about their experiences with other marketing companies. I wanted to know what they had liked and what they hadn’t. I was trying to create a winning and effective marketing formula.